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  • Jul3Fri

    New Desktop Wallpaper: The City

    July 3, 2015

    Posted by Ray Majoran

    If they had been thinking of that land from which they had gone out, they would have had opportunity to return. But as it is, they desire a better country, that is, a heavenly one. Therefore God is not ashamed to be called their God, for he has prepared for them a city.

    - Hebrews 11:15-16 (ESV)

    We are pleased to announce Radiant Inspiration desktop wallpaper #174: The City, hand-painted and inspired by Hebrews 11:15-16.

    Download the new wallpaper here or visit Radiant Inspiration for more wallpapers.

    Radiant Inspiration No. 174
    The City
    Hebrews 11:15-16

    Radiant Inspirtation


  • Jun25Thu

    Strategic vs. Tactical

    June 25, 2015

    Man playing life sized game of chess

    All men can see these tactics whereby I conquer, but what none can see is the strategy out of which victory is evolved
    . - Sun Tau 

    When you approach a problem, do you approach it strategically or tactically?

    The difference is critical.

    Strategies are long term. They are bigger-picture plans. Tactics are best understood by getting to the root of the word: tactic. It’s a one-off. It’s a small-scale action serving a larger purpose (Merriam Webster).

    I think it’s fair to say that one of the contexts that pops to mind immediately when you hear these words is the military. You can understand military strategies to combat an enemy or defend a position as larger-scale plans that are comprised of tactics. Said differently, strategy is concerned with winning the war, while tactics are focused on winning the battle. This is affirmed by influential military theorist, Carl con Clausewitz : ”Tactics is the art of using troops in battle; strategy is the art of using battles to win the war."

    In advertising, strategy equals brand development. It’s bigger picture, and as a result, it has lasting impact. Tactical efforts are ‘quick hitters’ - for instance, a campaign to bump up donations to a specific cause.

    But tactical advertising is often misused. It’s often done on it’s own, outside the confines of a larger strategy. We see a need and we advertise to answer that need (again, bumping up giving to a cause is a good example).

    But imagine an army that functioned that way - a general in the heat of the moment employing numerous tactics to try and deal with the most pressing needs - responding, instead of directing and taking charge of the flow of the war. I trust it’s easy to understand that an approach like that would be disjointed, expensive, wasteful, and ultimately ineffective. They might win a battle or two. They might even win the majority of the battles, but did they advance the overall war effort? How would they know, and if they did win, how much unnecessary cost did it take to get there? In other words, IF they won, they got lucky.

    Sadly, this is how too many organizations advertise. They are tactical, not strategic. It feels like they are being strategic when they plan their individual tactics, but without a broader plan that includes goals and directives for all advertising, they are merely hoping for the right result - leaving success to chance.

    But the results in that context are the same as with an army. The only way to effectively and meaningfully move forward with your tactics, is to understand them in context of your strategy.

    It’s also the only way to truly measure success. And isn't it nice to know whether you've succeeded or not?

  • Jun16Tue

    New Hand-Painted Desktop Wallpaper: The Living Water

    June 16, 2015

    Posted by Ray Majoran

    Now when Jesus learned that the Pharisees had heard that Jesus was making and baptizing more disciples than John (although Jesus himself did not baptize, but only his disciples), he left Judea and departed again for Galilee. And he had to pass through Samaria. So he came to a town of Samaria called Sychar, near the field that Jacob had given to his son Joseph. Jacob's well was there; so Jesus, wearied as he was from his journey, was sitting beside the well. It was about the sixth hour.

    A woman from Samaria came to draw water. Jesus said to her, “Give me a drink.” (For his disciples had gone away into the city to buy food.) The Samaritan woman said to him, “How is it that you, a Jew, ask for a drink from me, a woman of Samaria?” (For Jews have no dealings with Samaritans.) Jesus answered her, “If you knew the gift of God, and who it is that is saying to you, ‘Give me a drink,’ you would have asked him, and he would have given you living water.” The woman said to him, “Sir, you have nothing to draw water with, and the well is deep. Where do you get that living water? Are you greater than our father Jacob? He gave us the well and drank from it himself, as did his sons and his livestock.” Jesus said to her, “Everyone who drinks of this water will be thirsty again, but whoever drinks of the water that I will give him will never be thirsty again. The water that I will give him will become in him a spring of water welling up to eternal life.” The woman said to him, “Sir, give me this water, so that I will not be thirsty or have to come here to draw water.”

    Jesus said to her, “Go, call your husband, and come here.” The woman answered him, “I have no husband.” Jesus said to her, “You are right in saying, ‘I have no husband’; for you have had five husbands, and the one you now have is not your husband. What you have said is true.” The woman said to him, “Sir, I perceive that you are a prophet. Our fathers worshiped on this mountain, but you say that in Jerusalem is the place where people ought to worship.” Jesus said to her, “Woman, believe me, the hour is coming when neither on this mountain nor in Jerusalem will you worship the Father. You worship what you do not know; we worship what we know, for salvation is from the Jews. But the hour is coming, and is now here, when the true worshipers will worship the Father in spirit and truth, for the Father is seeking such people to worship him. God is spirit, and those who worship him must worship in spirit and truth.” The woman said to him, “I know that Messiah is coming (he who is called Christ). When he comes, he will tell us all things.” Jesus said to her, “I who speak to you am he.”

    - John 4:1-26 (ESV)

    We are pleased to announce Radiant Inspiration desktop wallpaper #173: The Living Water, inspired by John 4:1-26. The Living Water is the second in a series of hand-painted wallpapers by Radiant's Creative Director, Hugh.

    Download the new wallpaper here or visit Radiant Inspiration for more wallpapers.

    Radiant Inspiration No. 173
    The Living Water
    John 4:1-26

    Radiant Inspirtation


  • Jun11Thu

    The Cost of Sloppy

    June 11, 2015

    Sloppily Dressed Man

    Some people just aren’t great at dressing themselves. They consistently look shabby, mismatch colors and patterns, or seemingly just don’t care how they present themselves. I would guess that these people fall into one of three categories:

    1. They believe people shouldn’t judge you by your clothes
    2. They don’t care what others think
    3. They have no idea how bad they look

    Here’s the thing, those same categories apply to the public image of SO many organizations that clearly have not put (meaningful) effort into their public image, and for one or more of the reasons above, they don’t intend to either.

    So let me take a minute to outline where each of those arguments break down:

    People Shouldn’t Judge
    Well, yes. Of course I agree that this is the ideal, but ideals aren’t always reality and unless you are prepared to define success in your organization by spending an incredible amount of time, money, and effort to educate the WORLD out of a behaviour, then you’re going to consistently be disappointed with your outcomes. Some social movements may help your cause here, but not enough to warrant banking on it.

    Don’t Care What People Think
    Here’s the catch: You can ‘say’ that you don’t care what people think of you, but the reality is, you do care, because what they think of you has a DIRECT bearing on how they will interact with you. If you look unprofessional, you will make less money. If you look sloppy, people will struggle to believe that you will do any work for them that’s any better than how you look yourself. That might seem harsh, but it’s reality, and you do care about your bottom line goals/results, so you need to care about how you look.

    No Idea How Bad You Look
    Let’s assume that this person simply doesn’t know better and has never had anyone to tell them different. If you are worried that you might be one of the oblivious ones, let me encourage you that there is a really great, simple, and free solution…


    Ask someone.

    Talk to your audience. Ask a friend. You can even call a professional, but if you’re leery of that, go find someone who has experienced great success with their public image and ask them what they think of yours. You can’t do this on your own.

    No one is going to tell you if you don’t ask and you just presume that things are ok. Recently, I was at a facility where I overheard a couple of women who were looking at the venue's brochures say, “This place is great, why don’t their materials look great too? The way their marketing themselves now makes the whole place look like a joke.” They were completely correct in their assessment - if you hadn’t experienced the place, you’d think it was a joke by their marketing.

    But those people won’t tell you unless you ask. You have to initiate the conversation. You have to make it ok for them to be honest and you have to be genuinely appreciative of their feedback.

    Regardless of who you use, find out where your image stands from their external perspective and then you can deal with it as needed! Unless they are a competitor, those people have NOTHING to gain by telling you that you’ve got some work to do. Rather, they’ll just be there to help you. The feedback might not be easy to hear, but make the environment comfortable enough for them to be brutally honest with you - because that’s the only thing that will truly help you.

    Acknowledging the problem is the ONLY first step to solving it.

    From there, it’s true that you may not have the tools/skills to get things on track yourself, but at least you’ll have matured past the excuses and graduated to a place where at the very least, you know where some of your organizational challenges are coming from. Otherwise, your public image will continue to chip away at you, likely, as you fade into anonymity.

    So, button up your logo, tuck in your brochure, and tighten up your website.

    You’ve got a name to uphold.

  • Jun3Wed

    Major Updates to Radiant WebTools, Just in Time for Summer!

    June 3, 2015

    You’ve been asking. We’ve been listening.

    As part of our commitment to help ministries advance the gospel of Christ, today, we are pleased to announce a number of significant improvements and features to Radiant WebTools, our web and mobile platform. 

    1. Nine new mobile-ready themes

    We’ve been busy creating nine new beautiful themes, all fully compatible with mobile devices. Check them out on our new Themes page where you can even preview what each one looks like on a mobile device.

    2. The introduction of Palettes

    We’d like to introduce you to our latest feature, Palettes. Palettes extend the life of a theme by providing you with additional color and background options for an existing layout. For example, the “Oasis” theme has three different color palettes for you to choose from. You can change palettes at any time without affecting the structure of your website. We’ll be adding additional palettes on an ongoing basis.

    3. Greater customization without code

    You’ve always been able to change fonts, colors, and backgrounds by editing the Cascading Style Sheet (CSS) for a theme, but now it’s much easier for people that don’t want to look at code. We’ve created the ability to customize backgrounds, fonts and colors on any page… without going into the code.

    4. Better control of headers and footers

    With the new themes, we’ve now given you the ability to make global changes to headers and footers so that if, for instance, you make a change to a navigation item in one place, that change will reflect on the entire site.

    5. More advanced theme switching

    We’ve made considerable improvements to the technology behind switching themes. Changing a theme will always require you to reposition content and modules to some degree, but it’s far easier to do now.

    6. A better understanding of what we do

    When we chat with people, many times they are shocked when they find out everything Radiant WebTools includes. “You mean a Radiant WebTools subscription covers my website, hosting, email addresses, sermons, our secure intranet, and a mobile app? And I can change my site any time I want without having to pay you?” “Yep.”

    So we’ve developed a new home page and video that help to communicate the full gamut of the Radiant WebTools platform. Check it out here.

    7. Video: See how all of these new features work!

    If you’d like to see these new Radiant WebTools features in action, you can either create a free account, or watch this new overview video:


    If you have more questions about Radiant WebTools, please don’t hesitate to contact us!

  • Apr30Thu

    New Desktop Wallpaper: As The Deer

    April 30, 2015

    Posted by Ray Majoran

    "As the deer pants for streams of water, so my soul pants for you, my God." - Psalm 42:1 (NIV)

    We are pleased to announce Radiant Inspiration desktop wallpaper #172: "As The Deer", inspired by Psalm 42:1 and hand-painted by Radiant's Creative Director, Hugh.

    Download the new wallpaper here or visit Radiant Inspiration for more wallpapers.

    Radiant Inspiration No. 172
    As The Deer
    Psalm 42:1

    Radiant Inspirtation


  • Apr9Thu

    Remember Why You Do What You Do

    April 9, 2015

    Male and female baristas smiling

    In a recent LinkedIn article, I read this quote by Starbucks CEO, Howard Schultz:

    “I'm fond of saying — and I've said it a thousand times over the years — we're not in a coffee business serving people. We're in a people business serving coffee.”

    Although, I recognize that Howard hasn’t fallen in many people’s good books in recent years due to some of the positions he’s taken and enforced through his organization, the point he’s making above is sound.

    Perhaps you agree right off the bat with the statement, but only in terms of a business context. So let me ask this question to you as a church or a ministry: do you need to remember what you’re about?

    One of the risks of ministry life is that we can get very busy ‘doing’ the things that the church does. For instance, we can find ourselves very tied up with making sure the next big church outreach event comes off without a hitch. Or, we get busy making sure that the music for this weekend’s service is great and well executed and you can functionally forget that you are there for God and for the people that are there to worship with you.

    That's the subtlety in Howard Schultz’s statement that applies to churches. To paraphrase him, we are not in the event management business for people, we are in the honouring God and serving people business, and we happen to put on events as a part of that.

  • Apr1Wed

    Easter 2015

    April 1, 2015

    Jesus, we cannot even begin to comprehend what was going through your mind on this night over 2,000 years ago when you sat at a table with your disciples. We are forever in awe at the mercy and grace you have shown each one of us. You showed us The Ultimate Love.

    The Ultimate Love - Downloadable Desktop Image


    If you're looking for us this weekend, our doors will be closed to anything but emergencies. Beyond that, we intend to spend our time off with our families and friends, in worship of God, who sent Jesus to be the greatest sacrifice of love in history. We'll be back at the helm on Tuesday. In the interim, if you encounter any issues, let us know, and do track with our Twitter feed, @thinkradiant, if any issues arise.

  • Mar6Fri

    Here, Take My Chair

    March 6, 2015

    Posted by Andrew VanderPloeg

    Business Man Offering Empty Chair

    Last week, I was walking by someone’s office here at work. They were in their office with a client and the door was open just a crack. As I walked by, I noticed that the client was sitting in my co-worker’s chair and she had just pulled up a not-nearly-as-comfortable stackable chair.

    That was a powerful picture that I haven’t been able to shake.

    It was powerful because of the subtlety. Something that I’d guess many of us would never think to do, or as a client, think to expect. But when someone does something like that, it turns the experience on it’s head.

    I love that.

    I love it in terms of being a person who wants to serve others well, but I also love it in terms of good advertising.

    As you’ve probably heard me say before on this blog, I’m a big believer that the foundation of good advertising is that what you offer is actually great; that it fills a need and does so in some unique and meaningful way. Once you have that, the next question I think that you need to ask yourself is, how do I give up my chair?

    By that I mean, what are the presumptions about how my organization runs and works that we can take and turn on their head in order to really cause people to stop in their tracks? It takes asking yourself these two questions:

    1. What are the things that we do or make that we simply presume should be done a specific way, but we’ve never challenged those preconceptions?

    2. How can we turn those things on their heads in order to serve our audience better and make a mark for ourselves?

    Then, ‘give up your seat’. Do things differently. Stand up and stand out in a way that you never have before.

  • Feb25Wed

    Free Easter Backgrounds for Your Church

    February 25, 2015

    Posted by Ray Majoran

    With Easter approaching, we’ve been getting a lot of requests for artwork related to our Radiant Inspiration desktop wallpapers.  As such, we have taken our three most popular Easter-related desktop wallpapers of all time and altered them so that they work for worship and sermon backgrounds.

    Those wallpapers are:

    3 Days (View Wallpaper)

    Radiant Inspiration: Three Days

    Hope (View Wallpaper)

    Radiant Inspiration: Hope

    The Ultimate Love (View Wallpaper)

    Radiant Inspiration: The Ultimate Love

    Below, you will find a download link to a ZIP file with all of the backgrounds in various formats for standard and widescreen displays. (The ZIP file contains 16 different images and can be easily opened on Apple and Windows devices.)

    Please feel free to pass this page on to other churches, and if you have any comments or questions, don’t hesitate to email us.

    A Very Important Note: Please don’t steal. These backgrounds were designed for God’s glory and may be used freely within your church. They may NOT be re-posted online for download. (You CAN use them on your website as part of a general promo piece, i.e. website banners or a background for your Easter campaign.)

    I agree. Download the package now


    ZIP File Preview:


  • Feb23Mon

    The Dip

    February 23, 2015

    Posted by Andrew VanderPloeg

    Woman Serving a Volleyball (Indoor)

    One of the things that I enjoy doing outside of work is coaching high school indoor volleyball. I grew up playing it (a lot!) and to this day, I get out on Tuesday nights to play. But in the last couple of years, the opportunity to coach has arisen and I’ve learned that I love it.

    One area that I find myself addressing a lot with the athletes that I’ve coached is serving. It’s such a crucial part of the game, but it doesn’t carry with it a lot of panache unless you’re jump serving, which most high school kids don’t do. As a result, teaching proper serving technique isn’t always met with enthusiasm. The kids just don’t care about it.

    But it’s a fundamental skill and it’s the ONE time in the sport of volleyball that you are completely in control of the action you’re performing without any outside influence. It’s also one of the best ways to take another team completely out of the game. By serving tough and effectively, you can undermine the other teams ability to attack the ball back at you.

    But young athletes don’t see that. And their reluctance to change their serve is compounded by the fact that when they try to do it differently the first time (and for many times after that), they actually tend to feel less controlled and perhaps don't get the same results…for a little while.

    In other words, they go through a dip in performance.

    But the kids that push through the dip and understand the end goal - those kids that are mature enough to recognize the potential for vast improvement and the possibility to significantly help their team from the serving line, accept and push through the dip in order to serve more accurately with a much higher degree of difficulty than before.

    It occurred to me on the weekend that that is a perfect picture of what happens with a lot of organizations and their branding.

    Too many people are either: comfortable doing it the way they always have (which, in the case of branding, is often not at all), focused on silver bullet solutions that drive sales up temporarily but create no long-lasting affiliation to the brand, or, are unappreciative of how great and lasting the gains can be when you allow for the dip.

    But as I tell my athletes, those aren’t reasons to not go through the dip. They’re excuses. They reflect a lack of discipline, and no commitment to long-term success.

    Whatever the dip is for your organization - whether it's an increased investment in your branding, or a potential drop in contributions - allow for the dip. Sure, you might want to strategize around it to mitigate it's impact (for instance, I'll bring in a sub to serve for that athlete while they are figuring their serve out), but either way, allow for it! Use it to gather momentum and come out of the other side ready to win in both the short, and the long term.

  • Feb13Fri

    May I Have Your Attention Please?

    February 13, 2015

    Posted by Andrew VanderPloeg

    I really enjoy etymology - the study of the origin of words and how their meanings change. It’s intriguing to see how language is a kind of living, breathing thing that evolves over time.

    Some words, like fantastic, sick, and awful have changed significantly, while others have only experienced a slight shift. But even those slight shifts can carry with them strong connotations.

    Take the word ‘advertising’ as an example. Following is the Wikipedia breakdown of the etymology of it:

    Etymology of the word Advertising

    What catches me in that is the idea that the original Latin meant: to “turn toward”.

    Today, I think the synonyms for advertising that people would be more likely to use (if they were honest), would be words like: manipulate, sell, push, and spin. Harsh words. Interruptive words.

    But to get someone to ‘turn toward’…that feels different.

    After all, don’t we all want that? Doesn’t every single one of us have something in our lives that we want others to ‘turn toward’? Perhaps it’s your brain child - that killer product or service. Maybe it’s an idea or a political bent. Perhaps it’s just you, yourself that you want others to ‘turn toward’.

    Or perhaps, it’s something else:

    Of course, for those of you that work in Christian ministry, what you advertise - the thing that you want people to ‘turn toward’ - is Jesus.

    That being the case, I say advertise away my friends, and by His grace, may many people ‘turn towards’ Him as a result.

  • Feb6Fri

    You’re Predictable. So What?

    February 6, 2015

    Posted by Andrew VanderPloeg

    Fortune cookie held by chopsticks

    In late April 2014, there was a soccer game between one of the world's great teams, Barcelona, and another Spanish team, Villarreal. But the most interesting sports-related news on the pitch had nothing to do with the ball being in the back of the net, it had to do with a banana.

    For those of you who aren't familiar, racism continues to be a real problem in European soccer, with fans throwing bananas at non-European players on the pitch when they go to take throw-ins or corner kicks. The move is meant to highlight the player as a 'monkey' - a derogatory term for someone of African decent. Despite campaigns, fines, and bans being administered to cut racism out of soccer, it continues to be an ugly issue.

    But in this case, something interesting happened. Normally, when something is thrown on the pitch, a steward will run on and clear the debris and the game will roll on, but in this case, Dani Alves, the player that was about to take a corner kick for his team, picked up the banana, peeled it, ate it, and then proceeded to deliver an excellent cross onto a team mates head. You can watch it here (51 sec):

    After the game, he and his extremely popular teammate, Neymar, posted images of themselves holding bananas with the hash tag, #weareallmonkeys.

    That hash tag took off, getting tweeted 97,800 times that week.

    It seemed like an incredibly savvy move by Alves and Neymar that just 'took off' in the moment, but as time went on, it came out in the media that the whole campaign (which has been supported by T-shirts that were sold in Brazil in the run up to the World Cup), was developed and supported by an advertising firm.

    Upon learning this, many people began to tear the campaign apart, which is interesting to me.

    Does it really matter where the campaign came from and that it was planned? Does the fact that an advertising firm guessed rightly that people would respond to this campaign, make their work as communicators at best unethical, or at worst, evil and manipulative? Does it in ANY way change the power, relevance, and authenticity of the message?

    To my mind, at the end of the day, each person who retweeted, liked or shared in that campaign, made the decision to support the cause independent of whether the idea for the campaign found it's start in the minds of two soccer players, or a advertising firm that they worked with. So that issue is moot. And yes, they were reacting to a preconceived campaign strategy, but that’s only an indication that the campaign touched on something they were passionate about.

    We as a culture need to work this out in our minds, because this kind of thing will only happen more and more often, and it would be a shame if campaigns like this suffered because our collective ego is bruised by having been predictable.

    See also: ALS #icebucketchallenge

  • Jan29Thu

    We're Out of New Ideas (all of us are)

    January 29, 2015

    Posted by Andrew VanderPloeg

    Model T Ford

    Recently, my wife and I were visiting with some friends who own a business (and no, it wasn't Ford). We got talking about what’s going at their office and in that conversation, I learned that they had just completed a visual rebrand: logo, photography, website, print materials, etc. Up to that point, they didn’t know that I was a brand consultant, but once they found out, we started to look at all the materials that they had developed with their agency.

    In short, they had done an excellent job of working with their agency to create an authentic, compelling, relational brand image, centered on story-telling. I shared in their excitement over how great their new brand image is, and all the opportunity it presents for them going forward.

    But what I came to appreciate as the conversation went on was that we were excited for somewhat different reasons. Their reason was that they were extremely happy with how unique their brand image looked to them - that there was no one else out there with a look-and-feel like theirs. Conversely, the thing that excited me the most for them, is that they operate in an industry where branding isn’t generally valued, and as a result, the potential for them to be the first to establish an extremely strong brand position in their market is significant. But I wasn’t struck by the uniqueness of the brand image.

    Why? Because there really isn’t a lot of unique design out there. Everything has been done before and it’s evidenced by numerous logo projects that I’ve managed where our designers will dream up logo concepts for a client from scratch, and almost without fail, someone will look at the logo and say, “that totally reminds me of [insert company name]’s logo.” And although some people can vastly overstate the similarities, often there are parallels.

    Kirby Ferguson is a filmmaker who gave a particularly fascinating TED talk in September of 2012 on the idea that there are no entirely new creative ideas, and that we need to redefine creativity. The talk is called, Everything is a Remix, and you can watch the approximately 10-minute video here:

    So if everything creative IS in fact just a copy, where is the value in design, creative copywriting, and photography, and what value do branding agency’s offer?

    I think the answer to that is two-fold:

    The first answer is quality.

    Anyone can copy someone else’s work, but only the true master can put it together well: artfully, compellingly, seamlessly. In the video above, Ferguson quotes Henry Ford as saying, “I invented nothing new. I simply assembled the discoveries of other men behind whom were centuries of work…” Perhaps Mr. Ford didn’t ‘invent’ anything new, but the act of conceiving and acting on the impulse to combine the work of others into the automobile were, if nothing else, an incredible and world-changing bit of creativity.

    The second answer lies in context.

    What made the rebranding of my friend’s business a great success, was it’s context. Their brand image, applied to a Harley Davidson dealership would fail miserably, and not just because of the brand recognition that Harley has. Even if it had been the Harley brand right from the start, it wouldn’t have worked - it’s inconsistent. This is where branding agencies bring invaluable expertise. A good agency will find your brand - they’ll find you, and they’ll find your audience - and then they’ll start designing from there. Our job is to open and grease the lines of communication so that you can create meaningful relationships with them.

    That work, done well, requires an incredible amount of creativity and carries with it immense value.

  • Dec22Mon

    Christmas Desktop Wallpaper: Great Joy

    December 22, 2014

    Posted by Ray Majoran

    And the angel said to them, “Fear not, for behold, I bring you good news of great joy that will be for all the people. - Luke 2:10 (ESV)

    As we prepare for celebrate the birth of Jesus, we are pleased to announce Radiant Inspiration desktop wallpaper #171: "Great Joy".

    Download the new wallpaper here or visit Radiant Inspiration for more wallpapers.

    Radiant Inspiration No. 171
    Great Joy

    Radiant Inspirtation


  • Dec8Mon

    Limited-Time Offer for Willful Entrapment (DVD)

    December 8, 2014

    Posted by Andrew VanderPloeg

    Willful Entrapment Logo

    Willful Entrapment, a riveting film about the spiritual dangers of pornography is being made available to Radiant friends via a special promotion.

    From Tuesday, December 9 (12:01AM, PST) to Thursday, December 11 at midnight (PST) you can purchase the film for 60% off the regular price of $22.

    Willful Entrapment is an interactive DVD ideally suited for parents & church / ministry leaders to delve into the issue of pornography.

    Short, but emotionally intense, Willful Entrapment takes the audience on a journey in which 12 key aspects of sexual addiction are cleverly woven into the narrative.

    To assist in analyzing the film, an interactive guide can be used to review the film with an eye toward the patterns and effects of pornography and sexual addiction.

    Although Willful Entrapment deals with the topic of pornography, the filmmakers wisely avoided including any pornography or harmful content.

    The film was produced by our friends at FireTrigger Inc., a film and post-production house that shares corporate space with Radiant, as well as a strong spiritual mindset around issues such as the ones explored in Willful Entrapment. Which is why we are very pleased to offer you, our clients, this time-limited offer.

    To benefit from this offer, go to and through their web store, purchase the DVD using the Promo Code XJTE3X5Q upon checkout.

    And if, for whatever reason, you miss out on that great deal, all Radiant customers can benefit from an ongoing 30% discount by using promo code PXTLKSN3.

  • Dec4Thu

    Mobile Apps for Churches Just Got Better

    December 4, 2014

    Posted by Ray Majoran

    Great news for Radiant WebTools users: Your free mobile app now comes with the ability to view blogs!

    What does this mean for me?

    This means that on top of automatically syncing all of your audio, video, events, and social links from your Radiant WebTools website, blogs are now included as well.  (and Push Notifications are next!)

    How do I enable this feature?

    To enable blogs on your mobile app, login to Radiant WebTools and click on “Update My Mobile App”.

    From there, you can choose what tabs you want to have appear in your app.

    What makes this different from every other “church app” tool out there?

    History dictates that if you want to have a website and mobile app for your church or ministry, you have to find two different companies to develop them. Good thing we're not historians! The Radiant WebTools app takes all of your website content (events, audio, video, blogs, address info, social links) and repurposes them in the form of an Apple / Android mobile app. Everything is synced in real-time.

    For more information on how the Radiant WebTools mobile app can help your church or ministry, visit our Mobile App page.

    If we don’t want to use the standard version of Radiant WebTools mobile app, can you create a branded version for us?

    Absolutely! Check out some of the ministries that use the branded version of our app.

    Does it cost me anything when you make an update or bug fix?

    Nope. We take care of all of that for you at no cost.

    And you do that for both Apple and Android?


    Seriously? I don’t even have to pay licensing fees to Apple either?

    That is correct.

    Why isn’t my church using this again?

    Great question! :) #ShamelessPlug

  • Nov19Wed

    Radiant Launches New Corporate Website

    November 19, 2014

    Posted by Ray Majoran

    Radiant is pleased to announce the launch of our new corporate website (, completely powered by Radiant WebTools! The new site features refreshed samples of our work, a new and improved desktop wallpaper section, our blog, and more. Be sure to check out the site on a mobile device as well to see our mobile-responsive version.

  • Oct21Tue

    New Desktop Wallpaper: The Anchor

    October 21, 2014

    Posted by Ray Majoran

    "We have this hope as an anchor for the soul, firm and secure. It enters the inner sanctuary behind the curtain, where our forerunner, Jesus, has entered on our behalf. He has become a high priest forever, in the order of Melchizedek." - Hebrews 6:19-20 (NIV)

    We are pleased to announce Radiant Inspiration desktop wallpaper #170: "The Anchor", inspired by Hebrews 6:19-20.

    Download the new wallpaper here or visit Radiant Inspiration for more wallpapers.

    Radiant Inspiration No. 170
    The Anchor
    Hebrews 6:19-20

    Radiant Inspirtation


  • Oct9Thu

    Happy Thanksgiving!

    October 9, 2014

    Posted by Andrew VanderPloeg

    Happy Thanksgiving

    This weekend, Canadians will be driving east, west, and north to spend some time with families and friends in the name of Thanksgiving.

    As with our American friends and their November celebration, ham and turkey will be on the table and gratefulness for all that God has given us will be in our hearts.

    That being said, please keep in mind that our offices will be closed on Monday, October 13.

    From all of us at the office, have a happy - and grateful - Thanksgiving

  • Sep4Thu

    A Fresh Start

    September 4, 2014

    Posted by Brian Klassen

    Fresh Opportunities

    Every year seasons change. Some start, some end and some start again.

    In church and ministry it’s the same thing. Every September, ministries look into the new season with anticipation and excitement. People have returned from their summer season ready to jump in, full force – and that is perfectly fine. In fact, if you are ready and prepared, you can take advantage of this new energy.

    Internally, people are ready to go and make a difference. They know this is the time and have mentally readied themselves to work hard and get it done. Equally as important is your audience. They have come back from summer and are now ready to make some changes. It may be a new level of participation, a new level of listening or even a new attitude regarding giving of both time and money.

    So what should ministry leaders do about this? Strike while the iron is hot. Get organized quickly (probably should have already been done), hand out assignments and let your people fly. You’ll be surprised at how much you get done and how receptive audiences are.

    I don’t think it takes a rocket scientist to see how this can affect your entire ministry year.

    Start strong, build momentum, maintain momentum and change lives all under the umbrella of who God made you to be and what He made you to do.

    If you need help clarifying this very important foundational point from which all things flow, we would be happy to help.

    God bless.

  • Jul9Wed

    Featured Site: Forest Cliff Camps

    July 9, 2014

    Posted by Ray Majoran

    This week’s Radiant WebTools site feature is Forest Cliff Camps. Forest Cliff draws kids away from the routine of daily life and puts them in a new environment with unique experiences that offer growth, independence and discovery.

    You can visit Forest Cliff's website here.

    Congratulations Forest Cliff on a fantastic Radiant WebTools 4.0 site!

    Forest Cliff Camps

  • Jul3Thu

    Book Review: Digital Marketing for Churches that Want to Succeed

    July 3, 2014

    Posted by Andrew VanderPloeg

    Book Cover Image

    The ease of 'publishing' a book online today has turned many people into "writers". As a result, at no time in history has it been more important to ask the question: 'Am I adding something unique and useful to the world by writing this book?'

    Early in his short e-book called, Digital Marketing for Churches that Want to Succeed, Jeremy Smith asks and answers that very question - the answer being that he has written a "journal of lessons [he] learned while in [the position of National Social Media Specialist for Youth for Christ/USA] through the process of creating a corporate digital marketing strategy and then implementing it over time". As a collection of lessons from the front lines of social media strategy development, this book does indeed bring something unique and useful to the table.

    In 43 pages, Jeremy brings you into the world of the social media, and the questions that arise for a strategist operating in a nascent and frequently changing discipline.

    One of the strengths of the author's approach is his broader view of the problem of managing and strategizing an organizational social media presence.

    He doesn't simply list social tools and the silver bullet tricks to ramp up your following or engagement levels. Rather, as any good strategist would do, he takes a big step backwards in order to discuss issues such as the internal challenges involved in pitching creative social ideas to your team and the decision-makers above you. It's inherent in his discussion of this point, that creating buy-in and contribution amongst your entire team is not just the only way to generate a win internally, it's also the only way to be authentic in your social media communications. In this first section of the book, Jeremy also covers off how to accept that not every idea will be approved, but how to remain motivated when you experience rejection.

    Once past the internal audience, Jeremy then seeks to outline four key approaches for the kind of engagement you will pursue on social media platforms externally. From the 'Come and See' model, which is entirely attractional and has little-to-no possibility of being viral, to an Extroverted approach, where the end goal is to communicate to people about things that matter to them, in ways that work for them, Jeremy covers off the various approaches fairly and helpfully outlining the Pros and Cons of each.

    All in, this short book is a useful, quick read that will undoubtedly spark your thinking on some key aspects of developing and executing an organizational social media strategy.

  • Jun25Wed

    Featured Site: Stony Plain Alliance Church

    June 25, 2014

    Posted by Ray Majoran

    Last week we had the opportunity to feature London Christian Academy’s Radiant WebTools website. This week, we would like to highlight the new site for Stony Plain Alliance Church.

    Stony Plain Alliance Church (SPAC) has been using Radiant WebTools for almost 7 years.  A few months ago, we were asked by SPAC if we would be willing to design a Radiant WebTools 4.0 custom template for them that would suit their brand. In response, we designed what you see today—a website that speaks to SPAC’s target audience.   

    SPAC has done a phenomenal job customizing every page with imagery that speaks to their brand. (Great work, Lise and team!) :)

    One of the unique features about the design is that they’ve segmented their navigation into five main sections: I’m New, Up, In, Out and Resources. Each section is color-coordinated accordingly and carried through on corresponding pages within the website.

    Visit Stony Plain Alliance Church's website here

    SPAC will also be releasing a Radiant WebTools mobile app in the next few weeks, which will be available on the iTunes and Google Play Android stores.  The mobile app feature (available to all Radiant WebTools customers) syncs media, events and more right to a mobile app so that your congregation has quick access to important information.

    If you would like Radiant to design a custom template for your organization, or would like to make use of a customized syndicated mobile app for your congregation, contact us and we would be happy to help!

  • Jun23Mon

    Our Team Has Some New Players!!!

    June 23, 2014

    Posted by Andrew VanderPloeg

    Foosball Team

    Over the past 9 months, some great new people have been added to our team in different capacities and today, we want to introduce them to you!

    In order of appearance:

    Jordan Westman - Director of Sales and Marketing

    Jordan Westman Profile PictureAmongst other things, Jordan is responsible for creating a unique and positive experience for our clients on our web platform. He also consults and manages clients with their marketing strategies and develops sustainable solutions tailored to their needs. With 5+ years in the industry, Jordan brings fresh, creative ideas to the table that put our clients ahead of the game. He has experience in social media, marketing strategy and an undeniable passion for customer service. In his free time Jordan enjoys surfing the great lakes (yes, it's possible), playing volleyball and helping out in his community.

    And if the end of that bio sounded like an online dating profile, then wait for this one:

    Bob Klanac - Support & Communications Specialist

    Bob Klanac Profile PictureBob joined the team in November of 2013 and brings a wealth of experience in a number of different organizations. He enjoys long walks on the beach, serving at polling stations at election times, and interviewing major musical acts - no really, you can check out his work here. Further to that, Bob has sat on both Juno and Polaris award juries and remains involved with the board of the London, Ontario, Home County Folk Festival. Bob's area of responsibility with us is to serve and support the clients who use our web platform. You'll catch his influence working behind the scenes in developing help documentation and strategies to serve our customers better.

    Jeremy Ward - Short-term Communications Strategist

    Jeremy Ward Profile PictureMore recently, we've also had the exciting opportunity to bring Jeremy Ward on as an intern. Jeremy will be working with us over the summer to learn about, and contribute to, our content marketing efforts along with our online advertising work for our own brands and those of our clients. He comes to us armed with an MBA from the University of Victoria and valuable experience with a number of organizations such as: Info-Tech, Level Ground Trading, and Canada's Next Top Ad Exec.