Posted by Andrew VanderPloeg
The other night, on my way home from work, I stopped in at the gas station that I frequent near my house. It was a particularly busy night at the pumps but I managed to find a free pump and pull right in.
My typical modus operandi at the gas station is to tank up on Regular grade gas, leaving the 89 and 91 octane options for the high-rollers.
As I pulled up, I noticed that a makeshift notice had been taped onto the pump letting us car-driving consumer types know that they were out of Regular grade gas and that the Premium was being sold for what was at that point in time the price of Regular grade. The weird thing is that there was still Mid-Grade gas left in the tanks.
Now don’t get me wrong, I’m not too worried about the coffers of companies that make up the oil & gas industry and I’m sure that I’ve paid for this little “break” many times over now in my 15-year driving history, but I still have to say that I was still impressed by the decision to not just do what they should do (give the next grade up for the same price). Instead, they went above-and-beyond and gave me the top of the line.
There’s a lesson in that experience and I’m thankful for it – if it’s possible to go above-and-beyond in your service of a customer, and it often is, you might just turn that customer into an advocate that writes a blog post about their experience.